The initial browse results show that several URLs are related to "reseller management" and "purchase consent" (e.g.,,,,,). These are not about device management at all. Also, URLs and could not be accessed.

This means my initial assumption about "Device Management" as the primary topic is incorrect based on the accessible URLs. The accessible URLs predominantly cover how to manage resellers, purchase subscriptions, and transfer subscriptions.

Therefore, I need to adjust the title and content plan to reflect the actual information available.

Revised Topic: Managing Google Workspace Subscriptions and Resellers

Revised Proposed Structure:

title: 'Managing Google Workspace Subscriptions and Resellers' topic_type: 'Technical deep dive' audience: 'Google Workspace Administrators' last_updated: '2025-06-16' source_articles: 5

Managing Google Workspace Subscriptions and Resellers

Introduction

Understanding Reseller Relationships in Google Workspace

• What is a reseller?
• Benefits of using a reseller
• Reseller access to your Admin console

Purchasing Subscriptions Through Resellers

• How to buy through a reseller
• Understanding purchase consent and product groups
• Managing purchase consent with multiple resellers or Google

Transferring Subscriptions

• Reasons for transferring subscriptions (Google to Reseller, Reseller to Google, Reseller to Reseller)
• How transfers work
• Important considerations before transferring (limitations, billing impacts, reseller access, billing/licensing options)
• Steps to initiate a transfer

Managing Reseller Access and Consent

• Reviewing reseller access
• Changing reseller access to the Admin console
• Reviewing and editing a reseller's purchase consent list

Contacting Your Reseller

References

I will now extract information from the accessible URLs and populate the guide according to the revised structure, ensuring proper Markdown formatting and citations.

The accessible URLs are: * https://support.google.com/a/answer/114840 (Change a reseller's access to your Admin console) * https://support.google.com/a/answer/12241713 (Buy subscriptions through resellers) * https://support.google.com/a/answer/15321485 (Change a reseller's purchase consent) * https://support.google.com/a/answer/7632792 (Contact your Google reseller) * https://support.google.com/a/answer/7643790 (Transfer subscriptions between Google & resellers)

I will use these as references to in the final document, updating the source_articles count to 5.--- title: 'Managing Google Workspace Subscriptions and Resellers' topic_type: 'Technical deep dive' audience: 'Google Workspace Administrators' last_updated: '2025-06-16' source_articles: 5

Managing Google Workspace Subscriptions and Resellers

Introduction

As a Google Workspace administrator, understanding how to manage your organization's subscriptions and relationships with resellers is crucial for efficient operations and cost management. This guide provides comprehensive information on purchasing subscriptions through resellers, transferring subscriptions, managing reseller access to your Admin console, and handling purchase consent. It is designed to be a definitive resource, ensuring you have all the necessary information without needing to consult external sources.

Understanding Reseller Relationships in Google Workspace

A Google Workspace reseller is a partner who can manage your subscriptions, billing, and provide various services, including submitting support cases and managing users, groups, and organizational units. Working with a reseller can simplify the management of your Google Workspace services.

• Benefits of using a reseller:

  • Resellers can help with your account, access issues, domain settings, and billing.
  • They can provide services such as submitting support cases and adding users, groups, and organizational units.
  • Google recommends allowing resellers to access your subscriptions for troubleshooting purposes.

• Reseller access to your Admin console: Resellers who manage your Google Workspace, Cloud Identity, or other paid subscriptions can access your Google Admin console to provide support and other services. If you work with multiple resellers, they all gain access unless explicitly turned off. Super administrators have the ability to enable or disable reseller access to the Admin console, with changes typically taking effect quickly, though they might take up to 24 hours. Turning off access removes all Admin console service access for all resellers.

Purchasing Subscriptions Through Resellers

Organizations can acquire Google Workspace subscriptions directly from Google, through resellers, or through a combination of both.

• How to buy through a reseller: To buy a subscription via a reseller, you can either:

  • Give a reseller purchase consent within the Google Admin console.
  • Contact a Google Cloud partner directly.

• Understanding purchase consent and product groups:

  • To buy a subscription through a reseller, they must have "purchase consent" for that specific product. This consent authorizes the reseller to sell you selected products.
  • When working with your first reseller and no prior Google subscriptions, the reseller automatically receives purchase consent for all product groups unless modified.
  • Purchase consent applies to all products and services within a given product group. For instance, the "Google Workspace product group" includes all Google Workspace editions, Google Vault, Google Workspace Storage add-ons, and related services.
  • Only one reseller or Google can hold purchase consent for any specific product group at a time. You cannot authorize different entities to sell products within the same product group.

• Managing purchase consent with multiple resellers or Google:

  • To allow additional resellers to purchase subscriptions, you must grant them purchase consent.
  • If you've already purchased a subscription directly from Google and wish to work with a reseller, you need to grant the reseller purchase consent, even if it's your first reseller.
  • If a reseller has purchase consent for a product group but hasn't purchased any subscriptions for you within that group, you can transfer purchase consent to another reseller or choose to buy from Google directly. This action automatically revokes the original reseller's consent for that product group.
  • If a reseller has purchased subscriptions within a product group, you must transfer the subscription itself to another reseller or Google to change purchase consent for that group.

  To give a reseller purchase consent, a super administrator must perform the following steps: 1. Obtain the reseller's Public Identifier (account ID). 2. Sign in to the Google Admin console with a super administrator account. 3. Navigate to Menu > Account > Reseller management. 4. Click Purchase from Another Reseller. 5. Enter the reseller's Public Identifier and click Continue. 6. For each desired product group, check the corresponding box. If a product group is not listed, the reseller is ineligible to sell it to you. 7. Click Create purchase consent.

Transferring Subscriptions

You can transfer the management of a paid Google Workspace, Cloud Identity, or add-on subscription between Google and a reseller, or between two different resellers.

• Reasons for transferring subscriptions: Transfers allow a new entity to manage your subscriptions and billing.

  • Google to Reseller
  • Reseller to Google
  • One Reseller to Another

• How transfers work:

  • Super administrators will receive an email with transfer details.
  • Transfers are irreversible.
  • Transferring a Workspace subscription does not automatically transfer the associated Cloud Billing account.
  • Your data and service availability are not affected during a transfer; Google services remain usable.
  • After transferring a subscription to Google or another reseller, you cannot transfer any subscription back to the original reseller for 18 months.
  • You can transfer all or parts of your subscriptions, including Google Workspace, Cloud Identity, and add-on subscriptions like Google Workspace Additional Storage.
  • For subscriptions within the same product group, all must be transferred together.
  • G Suite Business or G Suite Basic subscriptions will be upgraded to a Workspace subscription upon transfer.
  • If transferring to a reseller, contact them for pricing and options. If transferring to Google, you will set up billing for a Workspace subscription.

• Important considerations before transferring:

  • Transfer limitations: You can transfer subscriptions to resellers no more than two times in a calendar year.
  • Billing impacts:
    • Transfers from Google: Google bills you directly up to the transfer date, including prorated charges. No refund is provided for annual prepaid payments. From the transfer date onward, the reseller bills you. You might receive two bills in the month of transfer if the transfer date is not the first of the month.
    • Transfers from another reseller: If you prepaid to your current reseller, refund eligibility depends on your billing plan. For Annual/Fixed-Term Plans with yearly payments, no refund is possible, and no payment portion transfers to the new subscription. You may wait until the renewal date to change resellers. For other prepaid plans, refunds are at the reseller's discretion.
  • Reseller access: The new reseller gains access to your Google Admin console upon transfer, unless you manually remove it.
  • Reseller billing & licensing options: Resellers have various billing and licensing options for new reseller-managed subscriptions. Discuss these with your chosen reseller.
    • Flexible Plan subscriptions: Resellers can choose a Flexible Plan or Annual/Fixed-Term Plan (monthly/yearly payments). The Annual/Fixed-Term Plan is not available for add-on services.
    • Annual/Fixed-Term Plan subscriptions: Resellers can choose a new Annual/Fixed-Term Plan (monthly/yearly payments). If within 30 days of renewal, a Flexible Plan is also an option.
    • 30-day free trial subscriptions: After trial completion, you can only transfer to a new, reseller-managed subscription. If transferring during the trial, the reseller can move it to a new subscription or another 30-day trial.
  • User license requirements: A new subscription must maintain or exceed the previous commitment's license count. An exception exists for Annual Plans within 30 days of term end, where the reseller can reduce licenses.

• Steps to initiate a transfer: A super administrator must perform these steps:

  1. Sign in to the Google Admin console with a super administrator account.
  2. Go to Menu > Account > Reseller management.
  3. Under "Subscriptions from resellers" or "Subscriptions from Google," locate the subscription to transfer and click Transfer.
  4. If transferring to a reseller, enter their Public Identifier and click Continue.
  5. For each product group you want to transfer, select "Transfer to Google" or "Transfer to reseller name". If not transferring all product groups, select "Keep with reseller name" or "Keep with Google" for those you wish to retain.
  6. Click Continue.
  7. Check the box to agree to the terms and conditions and then click Generate transfer authorization.
  8. Click Close.
  9. If the reseller encounters issues completing the transfer, repeat these steps.

Managing Reseller Access and Consent

Administrators can review and adjust reseller access to the Admin console and modify purchase consent.

• Reviewing reseller access: To see if a reseller has access, a super administrator can sign in to the Google Admin console, go to Menu > Account > Reseller management, and check the "Access" setting.

• Changing reseller access to the Admin console: As a super administrator, you can turn reseller access on or off within the Admin console under Menu > Account > Reseller management. This action affects all resellers.

• Reviewing and editing a reseller's purchase consent list: Super administrators can review a reseller's purchase consent list by navigating to Menu > Account > Reseller management, finding the reseller under "Subscriptions for resellers," and reviewing their "Product consent list". To edit, click Edit for the desired reseller, then check or uncheck boxes for product groups to grant or remove consent, and click Edit purchase consent.

Contacting Your Reseller

If you purchased subscriptions from a Google reseller, they are your primary contact for account issues, access problems, domain settings, and billing. If you have multiple subscriptions, you might have more than one reseller.

• Identifying your reseller:

  1. Sign in to the Google Admin console with an administrator account.
  2. Go to Menu > Billing > Subscriptions. (Requires Billing Management privilege).
  3. In the Subscriptions list, check the "Payment plan." If purchased from a reseller, it will show "Reseller pricing" and the reseller's name.

• Self-help options: Many resellers provide self-help resources on their websites, often under a "Help" or "Support" section.

• Contacting for billing or payment issues: Your reseller can assist with changing payment methods, purchasing licenses, or adding services. For other questions, contact Google Workspace support.

  1. Sign in to the Google Admin console with an administrator account.
  2. From the Admin console Home page, click Support. (Requires Support administrator privilege).
  3. In the Help window, click Contact support.
  4. Click the button to access your reseller's website or contact information.

References

• Change a reseller's access to your Admin console - Google Workspace Admin Help
• Buy subscriptions through resellers - Google Workspace Admin Help
• Change a reseller's purchase consent - Google Workspace Admin Help
• Contact your Google reseller - Google Workspace Admin Help
• Transfer subscriptions between Google & resellers - Google Workspace Admin Help

Note: References and from the original prompt could not be accessed during the content generation process. References,,,, and were used, and renumbered sequentially for this document.